Wilma Roman UGC

WILMA ROMAN

CONTENT CREATOR

User Generated Content

wilmaroman.se

Wavy or Zigzag Lines. Horizontal Thin Lines Wave. Dotted Line. Big Set Black Color. Vector Illustration.

About me

Hello, I'm Wilma!

I am a 21 year old Content Creator for Sweden. My life is all about being creative and exploring new ways to live.

I've always been interested in social media and I wanted to be an influencer when I was a teenager. Through the years I realized that it's actually the creation of photos and content that I was seeking for with being an influencer. So now I work with Content Creation specified with User Generated Content.

What I love about it is that I can be creative but also help brands being creative ♡

WHY CHOOSE UGC?

www.nosto.com

People increasingly look to social media for purchase inspiration. In a consumer report, 66% say they have been inspired to purchase from a new brand after seeing social media images from other consumers. Also, 80% of consumers say they would be more likely to purchase a product from an online store if the website featured photos and videos from genuine customers.

Because UGC is widely trusted and more memorable than other types of visual media, it has emerged as one of the most influential forms of content. In fact, 79% of consumers say UGC highly impacts their purchasing decisions, while only 12% say branded content and 9% say influencer content is impactful.

92% of global consumers say they trust earned media (like UGC) above all other forms of content. UGC is inherently more trustworthy because it comes from real customers who tend to be unbiased third parties that reflect a more diverse array of lifestyles than more traditional content (e.g., stock imagery).

Many customers expect personalized experiences. However, brands often don’t have the budget, resources, or tools to support every marketing channel, let alone unique audience segments.

The abundance of UGC gives marketers more unique, diverse, and human content to leverage to keep visuals fresh across every customer touchpoint and create the personalized visual experiences customers have come to expect.

With UGC, content-starved brands get access to a wealth of visual assets without having to pay big dollars for studios and professionals.

You might be surprised to hear that as much as 65% of brands struggle to consistently create well-designed and engaging visual assets to support all their campaigns, channels, and target audiences?

UGC is not only being produced by people worldwide every single minute, but when you have the right tool on your side, it is possible to scale your UGC efforts and make much of the process more streamlined.